Serpwatch recently posted a nice Infographic which sums up the latest trends for a successful digital marketing campaign. Some trends are well known and established. No one will blink twice if they heard that LinkedIn remains a more effective B2B social media platform or that Google continues to dominate internet search traffic.
Others, like the fact that 72% of consumers who did a local search visited a store within five miles, are more eyebrow-raising.
And some, like the fact that almost half of Americans will check their phone before even getting out of bed, are downright spooky!
Here is the infographic: